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Keep Minors Away from Adult Materials. The government loves to use this argument, so take it away from them. Either keep your free areas censored, or implement good faith efforts to keep minors out away from free material. There are various different ways to do this. Keep in mind, virtually every state has a law prohibiting anyone from making adult materials available to minors.
9. Pay Your Taxes, and Over-comply with Government Regulations. Adult businesses are under a microscope. If the government is looking for a way to get you, it might find a way through technical non-compliance with a host of regulations or laws. As an adult webmaster, you cannot get away with what other businesses get away with. You will be held to a higher standard.
10. Create a Brand Name. Picking a name that is capable of registration as a trademark or service mark is important to the success of your business. Creating an online identity through a recognizable brand name is half the battle to long term success. Names like .hotbabes. are generally considered too descriptive for trademark registration. However, arbitrary, made-up names like .Yahoo!. or .Polaroid,. which mean nothing in the English language, have the best chance of being registered as a trademark or service mark. Performing a trademark search prior to selecting your online brand name is also a good idea. Some legal advice on this issue early on can pay dividends into the future.
11. Mind Your Promotional Activities. Many adult webmasters are extremely careful when it comes to the content, but throw caution to the wind when it comes to marketing activities. Spamming the newsgroups, or sending out unsolicited emails or a definite black mark .There are at least sixteen states that have laws regulating the dissemination of unsolicited email (SPAM). Make sure your marketing activities do not cause more trouble than they're worth.
12. Translate your site. Don't ignore the substantial foreign markets that are ready and willing to pay money for your content, if they could only read your text! Various online and human translation services are available to translate the text of your site into virtually any language. Identify those markets which will provide adult Webmasters with the best conversion rates, and translate your sites into those languages.
21. Ask for, and Listen to, Advice from Experienced Professionals. The adult Internet industry is one of the friendliest industries in existence. Experienced industry players are happy to take newbies under their wing as a mentor. Often newbies are either afraid to ask for advice, or believe that they don't need it. Much can be learned from industry veterans who are often more than willing to share their experience learned from many mistakes
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